Week 10: Popular Communication

November 17, 2017

This week we continue our journey outside the ivory tower with a deep dive into writing for non-scientific audiences. We will focus on the Economist, a publication that writes very short, pithy articles about science papers.

We will also discuss another form of written communication that is very important to science - and that is the email.

Lecture Topics

  • Email etiquette and tips
    • ATIPP and ATIP
  • Writing for ‘lay’ audiences
    • Intro to And, but, therefore framework for building a narrative
  • Comparing an Economist article to its scientific paper

Prepare in Advance

Please read Drawing the line in advance of class.

In-class Activities

  • Review Drawing the line and compare against original paper.
  • Begin popular writing assignment


Lecture slides

Slides available via speakerdeck